Volley — Lifestyle, Product
Volley introduced its tequila seltzer to the beverage scene a few months back and they were looking to introduce a new element to their brand in the form of lifestyle clothing. I came on board to create “aspirational imagery” which at first sounded kinda silly, but once I got to thinking about a Slim Aarons style photoshoot, I was stoked. We documented their clothing items for “The Ace Club”, along with their lead product, tequila seltzer, in a vintage racket club sort of look.
client - Volley + The Ace Club by Volley
talent - Krystina Martina, Zachary Zutton, Christien Miner, Krista Block, Lydia Hadley, Kelley Farlow
scope - art direction, location + talent sourcing, photography
field notes - Kodak Portra 400 film stock for both 35mm and 120mm, 35mm film shot with Nikon F100, and 120mm shot with Pentax 67